As coaches, we are often told to be transparent and share everything with our clients and followers. While honesty and openness are essential in building trust, there are certain things that we should keep to ourselves. In this episode, we'll explore why having a few secrets can enhance our credibility and authority as coaches.
We look at how revealing everything about ourselves can be counterproductive. We risk diluting our message and confusing our clients by sharing every detail of our lives and experiences. We'll explore how to strike the right balance between transparency and discretion.
We discuss the power of prestige. Keeping some secrets creates an air of mystery and exclusivity around our brand, and we share the psychology behind why this works and how it can help you stand out in a crowded market.
We'll discuss how to determine what to keep to yourself, how to create a sense of exclusivity without alienating your audience, and how to be authentic while maintaining a certain level of privacy.
Join us for another insightful and thought-provoking discussion on why keeping some secrets can enhance your coaching authority on social media. Don't miss this opportunity to elevate your coaching business and take it to the next level!
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